LG OLED77G45LW 77″ OLED Evo 4K Smart TV / Scratch on Screen (1521)

The most lifelike picture quality meets sumptuous design, with the striking LG OLED77G45LW.

A step up in size, performance and style
If you’re coming from an older 65 inch TV, you’ll find that the LG OLED77G45LW delivers mighty improvements all round. The 77 inch screen makes everything you watch more intense and immediate, while the latest OLED screen technology delivers the brightest and most lifelike picture yet. This LG 77 inch TV also just happens to be one of the most stylish you can buy, with its Gallery design being the centre of attention.

Flagship OLED screen with Light Control Architecture for incredible realism
At around 70% brighter than conventional OLED screens, LG’s Light Control Architecture takes picture quality to the next level. By using a layer of tiny lenses to improve the screen’s focus and Peak Highlighter technology, the picture quality is not just brighter but more detailed and lifelike than ever before.

Alpha 11 processor for the most effective sound and vision to date
Now with four times the AI performance of the previous Alpha processor, this LG TV is more adapt with picture and sound settings than ever. Featuring AI Picture Pro, the processor subtly enhances the image, only when required. AI Director Processing stays true to the director’s original picture intentions, reproducing the colour as intended. AI Object Enhancement uses pixel-by-pixel analysis to recreate objects within the image as accurately as possible.

A work of art that’s also a TV
For TV style, there’s little to beat LG’s Gallery (G-series) design. This super-slimline TV takes pride of place in your room, without dominating it. The G-Series uses LG’s ‘4 Side Cinema’ screen for a clean, near-bezel-less image. When switched off, you can display digital images and photos for a gallery effect. A flush mount wall bracket is supplied with the TV.

Next level sound quality
Featuring an enhanced, 4.2 speaker system, the OLED77G45LW offers more impressive sound than lower models. Power is also up 50% to 60 watts – giving a richer, room-filling sound. Using AI algorithms, the improved AI Sound Pro now up-mixes two-channel audio to virtual 11.1.2 sound – producing a much more immersive sound and enhanced dialogue. Pair with an LG soundbar and the sophisticated WOW Orchestra processing splits the sound output between TV and soundbar, for a smoother, more enveloping sound.

Cinematic with movies
If you’re mad about movies, you’ll love this LG’s incredible colour definition and cinematic realism. With its brighter screen and host of HDR enhancements, including Dolby Vision, it delivers one of the most lifelike movie sensations that you’ll witness outside of the cinema. For the very best experience, Filmmaker Mode lets you enjoy the cinematic vision, exactly as the director intended, right down to using the correct aspect ratio, colour and frame rate.

A natural with gaming
More than just magic with movies, LG TVs are amongst the greatest with gaming. LG’s Game Optimiser gets you quick access to important settings. A selection of game genre presets lets you tailor the image to suit the game type. Compatible with the popular 4K/144Hz refresh rate and featuring HDMI 2.1 sockets, it’s designed to get the very best from today’s, and future, games consoles. With support for NVIDIA G-SYNC and AMD FreeSync, as well as ALLM (Auto Low Latency Mode) and VRR (Variable Refresh Rate), you get to experience the smoothest and most responsive game play possible.

webOS 24 – the smartest operating system made better
One of the smartest and most popular TV operating systems has become smarter still for ’24. With up to 10 password-protected accounts, each with Picture Wizard AI, everyone in the household can now enjoy their favourite picture settings, without having to recalibrate the TV each time they sign in. Recommendations based on your individual viewing history are now clearly displayed on the home page, making it easier than ever to watch what you enjoy. For the first time, LG offer five years of free OS updates, meaning that today’s LG TVs will be just as Smart savvy in years to come.*

*Future OS updates may not contain all features, due to potential TV hardware constraints.

Stream your way – now including Chromecast
LG’s webOS 24 system lets you directly access catch-up TV apps for a wide range of entertainment options, but it’s not the only way to stream content. This LG TV now also features Chromecast built-in. Alongside integrated AirPlay 2 and Miracast, it gives you multiple options as to how you want to stream content to your TV.

Ready to assist
Featuring support for Google Assistant and Amazon Alexa built-in, voice command makes it even easier to control your TV and quickly access the entertainment you’re looking for. This LG OLED TV is also compatible with Apple AirPlay 2 and HomeKit, for a seamless experience for Apple users.

Bring some ‘wow’ to your viewing, with the stylish and capable LG OLED77G45LW.