New 2nd Gen α7 Processor with AI
The 2nd gen α7 Processor upgraded with Deep Learning AI algorithm provides a breathtaking detailed image and custom sound to be immersed in incredible reality.
Live in wonder with New Intelligence
LG AI TV expands your AI experience with both the Google Assistant and Alexa*. Get answers to questions and control smart home appliances all through the power of your voice.
* The functionality of Google Assistant and Alexa is dependent on region – please check this prior to purchase and note that Google Assistant is not available in the Republic of Ireland. Alexa will be available in the UK and the Republic of Ireland via a firmware update later this year.
* Google Assistant activated by “Microphone Button”, Alexa activated by “Prime Video” button.
* The actual product may differ from image shown.
Perfect Colour on Perfect Black
OLED pixels create an astonishingly accurate and wide colour range which is presented on the perfect black background only available from self emitting pixels.
Learn more about OLED Display
Dolby Vision & Atmos
Cinema Experience at Home
Dolby transforms your home into an entertainment powerhouse with cinematic HDR imaging and sound.
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Dolby Vision is a trademark of Dolby Laboratories. Dolby Atmos and the double-D symbol are registered trademarks of Dolby Laboratories.
4K Cinema HDR
Delivers The Filmmaker’s Vision
LG’s 4K Cinema HDR trues to the filmmaker’s vision with the support of most HDR formats. Be immerse in cinematic images with major HDR formats including Advanced HDR by Technicolor and HDR10 Pro.
Learn more about 4K Cinema HDR
HDR10 Pro and HLG Pro is LG’s own proprietary HDR solution which process HDR signal dynamically frame by frame using enhanced dynamic tone mapping.
Minimalistic design
Blends in to any space
The sophisticated and sleek design of the LG B9 OLED TV seamlessly integrates with your home. LG OLED TV adds a final touch of uniqueness to your carefully curated interior.
Reducing Cable Clutter
Cable management keeps all connections neatly organised so your living room will be clean and clutter free.
Gallery Mode Adds A Touch of Class to Your Life
Gallery Mode brings world-famous travel attractions updated seasonally by TripAdvisor.
The actual product may differ from image shown.
A New Level of Realism with OLED Black
Experience breathtaking immersion with the dark details. 4K HDR gaming delivers more vibrant colors, even from a Wide Viewing Angle. 5.1 Virtual Surround Sound envelops you in dramatic sound for a complete gaming experience.
Fast Response, Fluid Motion
Upgrade your gameplay with the latest features. A 1ms response time* and low input lag allow smoother, real-time action. VRR and ALLM supported on HDMI 2.1 deliver the best graphics with minimal stutter at the fastest speeds.
* 1ms response time is based on GtoG which means grey to grey.
* VRR (Variable Refresh Rate), ALLM (Auto Low Latency Mode)
* The input lag data is based on internal testing standards and is subject to change according to the measurement environment or specific device conditions.
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